Como os elementos de estilo devem ser usados na composição de um texto: a escolha das palavras, exatidão, concisão, estrutura. Word choice and diction: usage – nonstandard language, technical language, biased language. Exacteness: denotation/connotation, figurative language. Conciseness. Audience, a check list. Structure: unity, balance, cohesion, parallelism. Glossary. Composing an essay, establishing purpose, establishing a pattern, discovering a topic, developing a thesis, generating material. The first draft and revision tecniques. Proofreading. Manuscript form. A finished essay.